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Why Should Brands Fight Against Counterfeiting?

Why Should Brands Fight Against Counterfeiting?

Brands targeted by counterfeiters face not only a loss of revenue but also a loss of reputation. Fake products can result in negative experiences for consumers. Research indicates that after a bad experience, 72% of customers might shift to a different brand.

Beware of Counterfeit Products During Summer Months: Don't Compromise Your Vacation!

Beware of Counterfeit Products During Summer Months: Don't Compromise Your Vacation!

the sale of counterfeit goods increases by 9% during the summertime. If consumers are not careful, they may come across fake sunscreens, sunglasses, makeup products, and even charging devices

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